June 12, 2024
Subscribe & Save will launch for seller-fulfilled orders on June 27
The Subscribe & Save program will expand to include eligible seller-fulfilled products beginning on June 27, 2024.
Subscribe & Save offers customers discounts on frequently used products with the convenience of auto-delivery. This program helps you boost conversions, drive repeat purchases, and grow brands.
We’ll automatically enroll all of your eligible, replenishable products at the default discount set in your Subscribe & Save settings. If you previously set a default discount for Fulfillment by Amazon (FBA) Subscribe & Save, that setting will also apply to your seller-fulfilled Subscribe & Save selection starting June 27.
We’ll also fund an additional 5% discount for customers who have five or more subscriptions that are scheduled to arrive on the same delivery day. If you don’t have a default discount set, we’ll add your eligible products at a 0% seller-funded base discount.
You might experience an increase in pending orders as we align seller-fulfilled Subscribe & Save deliveries with the subscriber’s weekly or monthly subscription delivery day.
To set your default enrollment discount, follow these steps:
- Go to Growth, and select Explore programs.
- Click Increase conversion.
- Under Subscribe & Save, click Learn more.
From there, you can also do the following:
- Opt out from automatic enrollment.
- Update your discount funding for each product after the June 27 launch.
- Review your Performance dashboard.
For more information about Subscribe & Save product eligibility, go to Subscribe & Save for sellers
